The Future Of Media and The News
Interesting bit of future prediction. Could be useful if your story needs input from the in story media or new services like mine will.
"It's almost conventional wisdom right now that the news media is in a fast-moving crisis, with mainstream news sources collapsing and Americans increasingly divided not only in what they read, but even what facts they choose to believe. How much worse will it get? Or is there a way out?
The changes in the media industry make it nearly impossible to guess. When POLITICO was born 15 years ago, a digital-first politics site was considered downright disruptive in Washington, D.C. Today, that sounds almost quaint compared to what was on the way: Facebook was a baby, and Instagram was just a twinkle in a code developer’s eye. “Pandemic” meant the Spanish Flu of 1918 — and “Zoom” was a kids’ show from the ’70s. Information now flows in ways nobody was even considering in 2007, and over the next decade and a half, media is poised to change even more dramatically."
Interesting observation among the predictions:
"By 2035, most adults will have no memory of a time before polarized cable news coverage, Instagram, Snapchat, TikTok and endless other attention-grabbing media sources yet to be invented. Media consumers will be divided into three groups. A dwindling cohort will remain moored in trusted and traditional news brands they encountered through their parents, educators or a firm appetite for solid information. Most Americans will be in the swollen ranks of the informationally adrift — those lacking the means or energy to discern meaningful signals amid a cacophony that encompasses serious journalism, opinion writing, perpetual hot takes, corporate advertising, paid promotions, bloviations, disinformation and propaganda campaigns, much of which is deliberately disguised to sound like something else. A final group will be informationally marooned — in the thrall of conspiracy theories and fakery reinforced by the archipelago-like fragmentation of social media that makes them almost impossible to reach with the truth."